On 07.02.2022, 17 civil society organizations got acquainted with the standards of the Label of Trust and the benefits of using it through an online presentation. Among them was the YMCA youth association with its representative.
The trust mark is a self-regulatory system that aims to make it easier for citizens and companies to choose trustworthy organizations to which they can donate. It strives to increase long-term trust between civil society organizations (CSOs) and local donors. The label is obtained through a carefully created process and criteria for transparency, accountability, performance results, compliance with legal regulations, etc. Civil organizations that possess the trust mark are good partners of citizens, but also other stakeholders in the community.
Why donate to an organization that holds the label of trust?
- They have passed the process of internal inspection of the operation
- A board of experts from several fields evaluated the operation of the CSO
- They are recognized in the community as a reliable partner working in the public interest
- Increased transparency and accountability of CSOs
To acquire the label of trust, a CSO has to adhere to a certain set of principles and criteria in the following areas:
- Mission and values
- Democratic management of an organization
- Financial management
- Transparency and reporting
- Communication and Advocacy
- Fundraising
- Human resources
To receive the trust mark, civil organizations first perform a self-assessment, that is, they fill out a questionnaire for the evaluation of their work, and then the board of the trust mark checks all the documentation and additional meetings with the CSO. At this link, you can view the application guide for obtaining the designation. At the end of this process, the Board decides whether the CSO will receive the trust mark.
